A QR code is a two-dimensional matrix made up of black modules arranged in a square pattern on a white background. QR stands for Quick Response, since the code allows its data content to be read at high speed.
Readable by dedicated QR code readers or a smartphone (iPhone, BlackBerry, etc.), QR code is in fact an Internet address encoded in two dimensions.
You can find QR codes on products in the online store: point to the code with your smartphone and you’ll be directed straight to the official Little Prince Facebook page. Soon, the QR code will take you on to exclusive content and a dedicated website.
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